Keeping up with the modern times, the guys at VBS.TV are about to release a film through their web on 6 episodes from February the 12th.
Having video games now as the old-school business-cowboys’ last resort, it’s nice to see that the industry of cinema is reinventing itself, opening the doors to those who are there for the cinema and not the business.
Starting from the scientific community, to the marketing industry. Information needs to be shared and edited on amultidirectionalconversation.
From Facebook campaigns to iPhone apps, people want to be protagonists instead of mere witnesses of the most complicated soap-opera ever created. Society.
So now it’s time for the UK Government to jumpĀ on board the Web 2.0 revolution by creating data.gov.uk
Thanks to the internet, people are communicating without limits.
The marketing industry needs to change their game. They no longer can tell you something is good, they can only try to harness the synergy of millions of people communicating and hope for the best.
After the Rage Against the Machine campaign for Christmas No. 1, it was clear that the power of a crowd loose on the internet, can destroy millions of pounds invested in PR. The companies that understand this, will survive, the rest will become Beta manufactures.
Thanks to the will of the people who had something to say; and the possibility to speak out that Facebook and other ‘social media / web 2.0′ tools gave them; Killing in the Name has become the Christmas No 1 of 2009 in the UK.
The group and event urging people to buy Killing in the Name this week to take Rage Against the Machine to Christmas Number 1 has dissapeared from Facebook after reaching nearly 700.000 members.
Simon Cowell seems to be quite angry at the idea of people buying good music instead of the over-produced-mediocre-shit-sang-by-morons he creates.
Tracy and Jon from London started a facebook group for a bit of a laugh a few days ago.
The intention of the group was to urge people to buy ‘Killing in the Name’ during the week prior to Christmas transforminig it into the Christmas Single No. 1